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Sales Training

The Process Solutions Advantage

Redefining your sales process.

A 7-module custom workshop for pharma and biotech account managers. Shift your team from product-first to partnership-first, and give them a repeatable process they can execute on any account.

DESIGN
BUILD
OPERATE
IMPROVE
Book a workshop
Program overview
FormatCustom on-site training workshop
Duration1 or 2 day options. Pre-workshop 1:1 meetings. Post-workshop follow-up.
AudienceUp to 12 Account Managers per workshop
DeliveryLive facilitation + digital materials
Follow-OnOptional coaching packages available
Strategic outcomes
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Reps exit with a reproducible pre-call process they can execute independently on any account.

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Team alignment on how to position the full integrated solutions portfolio, not just the lead product.

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Competitive response playbooks for the top four competitors across mAb, cell therapy, and gene therapy modalities.

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A shared language around the DESIGN, BUILD, OPERATE, IMPROVE framework that management can use to coach and inspect deals.

What's included

7 sessions. One repeatable process.

Each session builds on the last. By the final workshop, reps leave with a completed intelligence brief for a real account in their territory.

01

The Process Selling Mindset

Shift from product-first to partnership-first. Map your value beyond equipment with the DESIGN, BUILD, OPERATE, IMPROVE framework.

02

Account Intelligence & Pre-Call Preparation

Build a full site intelligence profile: modality, scale, pipeline, competitive landscape, and executive contacts before you walk in.

03

The Four Pillars in Practice

Apply the DESIGN, BUILD, OPERATE, and IMPROVE pillars to real accounts. Identify which pillar opens the conversation and which one closes it.

04

Competitive Positioning

Know your differentiated position vs. Cytiva, Thermo Fisher, Repligen, and others by unit operation, by modality, and by pipeline stage.

05

Ancillary Services as a Sales Tool

Turn your company's support tools into your differentiated sales advantage so you are selling solutions instead of commodities.

06

Consumables & Long-Term Revenue Architecture

Structure deals that generate recurring consumables revenue. Design a bill of materials conversation that extends the relationship two or more years post-installation.

07

Workshop: Live Account Build

Participants apply the full framework to one real account from their territory. Output: a completed intelligence brief and pre-call plan ready to execute.

Why partnership matters

"In an industry where failure isn't an option, you need more than a supplier. You need a partner who is completely committed to your success at every stage."

Justin Sweeley, PhD, Founder, Process-1st LLC

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Understands your science before recommending solutions

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Shares your timeline and makes it their own

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Accepts your success as the only acceptable outcome

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Provides expertise you couldn't afford to hire

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Delivers innovation you couldn't develop alone

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Offers support that never ends

The future starts today

Ready to redefine what's possible?

The pharmaceutical industry is experiencing its greatest transformation in decades. Massive onshoring initiatives. New modalities. Intensified and continuous processing. Personalized medicine.

The question isn't whether breakthrough treatments will be developed.

The question is whether your team will be the one supplying the equipment.

Book a discovery call
Justin SweeleyFounder, Process-1st LLC